I love this.

Pierce Gordon, Ph.D.

Feb 24, 2019·1 min read

I love this.

A question: how do you ensure the behavioral insights don’t get in the way of you accounting for the user’s context? Or, do you just depend on your discernment?

Pierce Gordon, Ph.D.

How does your design shift power? | http://www.piercegordon1.com

as something has to prompt them…ently motivated and able to do it as well as something has to prompt them to act at the right time. Below is a non-exhaustive list of factors affecting people’s motivation and ability as well as examples of prompts. These can be used like lego blocks to design behavioural interventions.

How to apply behavioural economics to the design process

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Radina Doneva